Certifying your business as woman-owned is worth doing because it could potentially land more business opportunities and government contracts.The U.S. government intentionally looks for women-owned business to award specially-designated government contracts.To be certified, the company must be at least 51 percent owned by one or more women, who are U.S. citizens or permanent legal resident; and one or more women must control management and daily business operations. Certification is a valuable marketing tool for expanding a company's visibility among decision makers in corporate supply chain diversity and procurement organizations.

In an interview with Forbes, Carla Harris, chair of the National Women’s Business Council (NWBC), a nonpartisan federal group that advises the President, Congress and the U.S. Small Business Administration (SBA) on economic issues important to women business owners stated, “The federal government has a statutory goal of awarding 5% of eligible prime contracting dollars to women-owned small businesses.” 

If you’re not yet certified, Forbes takes an in-depth look at the benefits of becoming a certified woman-owned business. Read and learn more about it here!